Platforms move fast, and staying sharp on them is what separates good marketing from great. This programme gives everyone across Grab's Marketing team a shared foundation in Meta's two most important disciplines: media buying and creative strategy.
Work through the curated modules at your own pace, around nine hours in total. Join the live sessions with Meta trainers to go deeper on the topics that matter most to your role. Then take the Blueprint practice test for your track and share your score to earn points for your team.
The path builds from the fundamentals upward, so it works whether you are in Ads Manager every day or newer to Meta advertising. By the end you will have a common language with the rest of the team and a practical grasp of how to plan, buy and build better performing work on Meta.
